Enable Login with Shop App

Feature Description

You can offer Login with Shop alongside other authentication methods such as email-password login, email/phone OTP, and Single Sign-On (SSO) for more tailored B2B customer login experiences. When enabled, the B2B storefront login page shows a Continue with shop button. Customers authenticate through their Shop account in a secure popup without needing a separate B2B password for that path. Returning customers who are already signed in to Shop app can log in faster without repeating email or phone OTP verification.

Setup Instructions
  • Navigate to the Shopify Dashboard, and open the B2B Login & Onboarding application.

    Open the B2B Login & Onboarding Application

  • Click on the Setup B2B Login tab as shown below.

    Click the Setup B2B Login Tab

  • Now, click on the Configure Login button.

    Click Configure Login Button

  • You will be redirected to the B2B Configuration page.

  • Open the Storefront Login Settings tab. Under Login Options, activate Enable Sign in with Shop to show the Sign in with Shop button on the B2B login page.

  • Click on Save.

Enable Sign in with Shop

  • After saving, a confirmation message such as "B2B configurations saved" will appear.

  • The end user will see Continue with shop (and other login options if enabled) on the Shopify B2B Store login screen.

Continue with Shop on B2B login screen

  • Click Continue with shop on the B2B login screen. A Shop sign-in popup opens.

  • On Sign in to Shop, enter the customer's Shop app account email and click Continue.

Enter Shop app account email

  • Enter the 6-digit verification code sent to the registered email address.

Verify Shop app account email

  • Enter the phone number (including country code) and click Continue.

Enter phone number for Shop app account

  • Enter the 6-digit verification code sent to the phone number.

Verify Shop app account phone number

  • Shop app completes authentication and returns the user to the B2B storefront. A Signing you in... message appears while the login finishes.

Shop app signing in to B2B storefront

  • After authentication completes, the customer is redirected to the B2B Profile page with their contact details and company permissions.

Shopify profile page appears after successful Shop app login

  • On a later visit, if the customer is already signed in to Shop app, the popup automatically fetches their Shop account.

  • Click Continue to proceed.

Shop account auto-fetched in popup

  • When the same Shop account is recognized, the user is logged in directly without OTP verification.

  • After the second login completes, the customer returns to the profile page.